The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

This episode explores the mental health challenges and emotional volatility inherent in B2B enterprise sales.

Amanda Machado, an enterprise IT sales veteran, shares strategies for differentiating commodity services by building trust and addressing client fears.

Host Brian Balfour interviews Alan Withall, a top-performing dental supply sales rep at Henry Schein, who shares his "ecosystem strategy.

Host Brian interviews Steph, a top B2B sales rep with a psychology background, to explore the "will and skill" required for success.

Host Brian Balfour interviews Paul Lesser, a B2B enterprise sales rep, on navigating complex sales traps.

Dean Wiener, a veteran enterprise sales rep with 20 years at one company, shares strategies for closing seven-figure deals.

Host Brian Belding interviews veteran sales rep Phil, who shares insights from his 35-year career on avoiding burnout and maintaining passion.

Host Brian Balfour interviews Jeff Piszczek, a 21-year enterprise sales veteran, to uncover the specific distinctions of top performers.

Host Brian Balfour interviews Keishan Patel, a Splunk Regional Sales Manager, about mastering complex B2B sales through authentic, natural conversations rather than scripted pitches.

Host Brian Belding interviews Scott Saldinger, a former journalist turned EdTech sales leader, about leveraging creativity as a key sales superpower.