ReThinking ReThinking

The science of the cold plunge with Chris Ballard

Jul 28, 2026 · 38m

Summary

Adam Grant interviews journalist Chris Ballard about his book *The Plunge* and the science of cold water immersion. They discuss the physiological and psychological benefits of cold exposure, such as improved resilience and mood, while debunking myths about its health impacts. The conversation explores how embracing discomfort builds an "endurance brain" and shifts one's relationship with fear and challenge.

Topics discussed

Sponsors: Nature Raised Farms and Morning Brew Daily Introduction: Ice swimming in Vermont and the book Why we hate the cold: Pain, acclimation, and psychology Chris's journey: From athlete to ice swimmer The experience: Cold shock, community, and motivation Physiology: Genetics vs. conditioning and Lewis Pugh Health benefits and Adam's competitive results The sport: Safety, duration, and visual appeal Psychology: Confidence, action, and exposure therapy Sponsors: Morning Brew Daily, AT&T, and Capital One Evidence: What science says about cold exposure Practical advice: Protocols, timing, and peak-end rule Interview craft: The value of underpreparation Resilience: Building an 'endurance brain' through adversity Sponsors: Morning Brew, Capital One, and Work Life Lightning round: Elite performance and aging Closing: Adam's challenge and final thoughts Credits and final sponsor reads
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