How to reclaim joy without seeking out newness
Nov 3, 2026 · 22m
Summary
In this episode, Andy and author Eric Athas discuss the psychological pull of newness and how modern marketing exploits our brain's dopamine-driven desire for novelty. They explore how constantly chasing new products can drain financial resources and undermine long-term happiness by conflicting with gratitude. Athas offers practical strategies to resist this cycle, such as writing down personal values to guide decisions, adding friction to purchasing processes, and rediscovering the hidden novelty in familiar experiences.
Topics discussed
Introduction: Eric Athas and the book 'Saying No to New'
Sponsor announcements and episode overview
Why humans are wired to seek newness and dopamine
The paradox of newness: happiness, money, and gratitude
Using personal values to filter out harmful new purchases
The science of writing down values to resist spending
Sponsor announcements: Bowl & Branch and DonorsChoose
Creating friction: The 'new thing gap' and purchase delays
Persuasion knowledge: Recognizing marketing tactics
Finding novelty in familiar experiences and old items
Recap of the five key takeaways
Credits and NPR app promotion
Final sponsor announcements: Midi Health and Mint Mobile
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