How To Read People, Calm Tension, Build Trust, and Ask For What You're Worth | John Richardson
Jul 27, 2026 · 1h 1m
Summary
Dan Harris interviews negotiation expert John Richardson, author of *Never Settle*, on mastering persuasion as a learnable performance skill. They discuss practical tactics like the "give them a sandwich" reciprocity principle, why lying is strategically unsound, and how to manage emotions through labeling. Richardson emphasizes understanding both parties' interests to create value before distributing outcomes, offering advice applicable to business and personal relationships.
Topics discussed
Introduction and sponsor messages
Defining negotiation as a performance skill
Manipulation vs. influence and why lying is bad strategy
The power of reciprocity and small acts of generosity
Managing emotions and preparation in negotiations
Tactical empathy, labeling emotions, and using names
Identifying interests and handling untrustworthy parties
Value creation vs. distribution and anchoring effects
BATNA, the power of saying no, and gender dynamics
Practicing negotiation skills and closing remarks
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