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What’s News in Earnings: The Restaurant Watchword Is Affordability

Aug 5, 2026 · 5m

Summary

WSJ reporters Laura Cooper and Heather Haddon analyze how restaurant chains are navigating affordability challenges through value deals and new leadership, such as McDonald’s replacing its U.S. president. They discuss the sales impact of the cyclospora lettuce outbreak on brands like Taco Bell and Chipotle. The episode also highlights the success of high-margin beverages, including dirty sodas and upcoming Red Bull infusions, as key drivers for boosting check sizes.

Topics discussed

Sponsor intro and show welcome Affordability theme in restaurant earnings McDonald's promotions and leadership change Cyclospora outbreak impact on sales Rise of high-margin dirty sodas Outro and sponsor message
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