Transforming: Tales of Business Evolution Transforming: Tales of Business Evolution

TfP 022. Developing Talent and Embracing Change

Jul 28, 2026 · 21m

Summary

Erin Hartman interviews Cheryl Rohde of West Rohde and Roberts about her small firm’s audit specialization and staff development strategies. Rohde discusses investing in employee growth by sending staff to Engage for networking and AI training. She also highlights the value of PCPS networking groups for sharing best practices and recruiting through university partnerships. The conversation covers leveraging AI for efficiency and maintaining work-life balance to improve retention.

Topics discussed

Introduction and guest background Bringing staff to Engage: Investment in people Setting expectations and software evaluation tasks PCPS networking groups and peer support Specializing in audit and staying in your lane Staff retention, CPE, and work-life balance Recruiting strategies and university partnerships The impact of AI on auditing and efficiency Future of the profession and closing remarks Outro and legal disclaimer
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