Trading Secrets Trading Secrets

331. DWTS Flashback: Val Chmerkovskiy on the Business of Dancing, Betting on Yourself & Making It to Dancing With the Stars

Sep 14, 2026 · 50m

Summary

Val Shmerkovsky, a 14-time U.S. national champion and Dancing with the Stars legend, discusses his journey from competitive ballroom to television stardom. He shares insights on balancing artistic integrity with commercial success, navigating career setbacks, and the importance of "delusional optimism." The episode also covers his business ventures, including co-founding Dance With Me Studios, and his perspective on the show's move to Disney Plus.

Topics discussed

Sponsor: Skylight smart calendar Introduction of guest Val Shmerkovsky Reviewing DWTS achievements and gratitude Motivation and the reality of professional dance Monetizing dance and the impact of social media Costs of training and early career influences The small world of elite ballroom dancing Brother's initial refusal to join DWTS Val's decision to join DWTS and career goals Hobby vs profession and financial realities Transitioning from competitor to TV professional Adapting style and learning from other pros The concept of delusional optimism Navigating inconsistent performance results Challenges during the pandemic and self-reflection Importance of transparent communication with partners Stepping into conflict and resolving rumors Negotiating compensation and market value Equity vs compensation and business ethics Coexistence of DWTS and other dance shows DWTS move to Disney Plus and production value Production budgets and recent season quality Business ventures and future expansion plans Final trading secret: not taking things personally
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