Twenty Years of Food Blogs: Smitten Kitchen’s Deb Perelman has never needed AI to develop a recipe.
Summary
Host Megan Greenwell interviews Smitten Kitchen founder Deb Perlman to celebrate the blog’s 20th anniversary. They discuss Perlman’s transition from tech writing to food blogging, the evolution of online food media, and her philosophy on maintaining an authentic, friendly voice. Perlman also shares insights on audience engagement, revenue models, and navigating the changing digital landscape while prioritizing her well-being.
Topics discussed
Introduction and Deb Perelman's background
The origins of Smitten Kitchen blog
Developing a personal and honest voice
The early food blogging ecosystem
Monetization and social media strategy
Handling reader comments and questions
Family life and picky eating habits
Revenue streams and sponsored content
AI, SEO, and changes in food culture
Recipe philosophy and future outlook
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