Audience Growth with Arielle Nissenblatt from Podcast Movement
Summary
Host Daniel Hill interviews Arielle Nessenblatt at Podcast Movement, discussing her "Adopt a Listener" street experiments and the evolving definition of podcasts. They explore the challenges of video integration, the importance of differentiating your show as a business, and the power of scrappy, unconventional marketing tactics for independent creators.
Topics discussed
Intro and episode overview
Sponsor reads: Air France and Stouffer's
Arielle Nissenblatt introduction and background
Adopt a Listener Month and street interviews
Defining what a podcast is in 2026
The challenge of video clips vs. full episodes
Sponsor reads: EpGliss and Stouffer's
Differentiation: hobby vs. business mindset
Host's struggle with SEO and niche saturation
Monetization strategies and ad trade-offs
Sponsor reads: NOCO and Stouffer's
Opportunities for independent creators
Creative marketing examples and trying new things
The power of collaboration in podcasting
Where to find Arielle and closing remarks
End-of-show sponsor reads
Listen ad-free on Castria