Joe and Jada - Rod Wave talks ‘Don’t Look Down’ dropping 8/28 + breaks down business moves & record-setting concerts
Aug 27, 2026 · 1h 2m
Summary
Fat Joe hosts Rod Wave on The Joe and Jada Show, discussing the rapper’s evolution from a street-focused artist to a savvy business mogul. They explore Rod’s strategy of diversifying into sports management, touring, and real estate to avoid industry exploitation. The conversation highlights the importance of understanding financial structures, networking, and learning from past mistakes to build sustainable wealth beyond music.
Topics discussed
Intro ads: Sprite, ChatGPT, Grainger, and Botox
Fat Joe introduces Rod Wave and their connection
Rod Wave's rise, mystique, and avoiding promo tours
Business maturity, networking, and learning from mistakes
Loyalty tests: Fat Joe's story of losing friends after success
1800 Tequila ad and the value of patience in creation
The 'Influence, Money, Structure' business formula
Applying the formula to film, tech, and touring
Mainstay Films launch and Sprite Living Tracklist promo
Ads: Sprite, Botox, LinkedIn, and Moore's business
Rod Wave's mental shift and studying industry patterns
Record label exploitation and the importance of education
Taking ownership and inspiring the next generation
Regional expansion strategies and hustle over talent
Discipline, delusion, and touring challenges
Ads: Sprite, Botox, LinkedIn, and Moore's business
Street credibility, Apollo Theater, and fashion influences
New album 'Don't Look Down' and Fat Joe's intro
Rod Wave's SoFi Stadium record and fan loyalty
Outro ads: Sprite, Rare Well Done, Sensodyne, Pennzoil
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