The Hard Shoulder The Hard Shoulder

Were you offended by this ‘We Consent’ campaign ad?

Oct 22, 2026 · 11m

Summary

This episode discusses the backlash against a Dublin Rape Crisis Centre video that depicted a grandparent seeking consent before hugging a grandchild. Guest Minister Catherine Arda and Senator Gareth Scull argue the ad was offensive to the elderly and undermined the special bond between grandparents and grandchildren. While both guests praise the organization's vital work in promoting sexual consent, they believe the specific campaign was poorly executed and should have been removed.

Topics discussed

Government of Ireland: Building Ireland recruitment ad Dublin Rape Crisis Centre ad controversy introduced Minister Arda defends center but criticizes ad execution Debate on boundaries of consent in family interactions Center statement: Ad based on workshop feedback Importance of informed consent and public discourse Minister Arda: Removing videos was the right call Hosts question if family dialogue is more effective Minister Arda: Listen to children, protect relationships Minister Arda: No need for extra screening of content Senator Scull joins: Ad was poorly thought out Senator Scull: Ad creates barriers for grandparents Value of grandparent-grandchild bonds in society Closing remarks and listener call-to-action
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