The Fifth Column The Fifth Column

Bad Writing, Good Journalism, and AI (w/ Ben Smith) MO #341

Aug 26, 2026 · 14m

Summary

Ben Smith joins The Fifth Column to discuss his new venture, Semaphore, and its $10 billion valuation driven by profitable journalism and high-profile tech events. He analyzes the firing of Washington Post journalist Karen Attia, arguing that social media mistakes should not automatically warrant termination unless they involve fabrication. The conversation also touches on the challenges of billionaire ownership in media, citing Jeff Bezos and Laurene Powell Jobs, while Smith shares anecdotes about his colleagues and the evolving landscape of digital news.

Topics discussed

Intro: AI uncanny valley and Art Laffer interview Ben Smith intro and his guardedness at NYT vs Semaphore Karen Attia reinstatement and firing journalists for tweets Dave Weigel's Twitter presence and mustache branding Semaphore's valuation, profitability, and revenue streams Silicon Valley event with tech CEOs like Jensen Huang Jeff Bezos, WaPo losses, and billionaire media ownership
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