The Current The Current

Buy Canadian!

Sep 1, 2026 · 18m

Summary

This episode explores how Canadian small businesses are adapting to U.S. tariffs through the "Main Street Canada" initiative, led by influencer Todd Maffin. Host Paul Hunter interviews Maffin, Mini Mioche CEO Jacqueline Corbett, and Chapman’s COO Ashley Chapman about shifting supply chains and boosting domestic sales. The discussion highlights a growing national movement to support local economies and redefine Canada’s trade identity amidst escalating geopolitical tensions.

Topics discussed

Intro and show opening Small businesses hit by US tariffs Todd Maffin launches Main Street Canada Maffin's viral videos and US support The Littlest Hobo analogy for national unity CBC Podcasts on YouTube promo Mini Mioche CEO on tariff impact and pivot Chapman's COO on sourcing non-US ingredients
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