The Art of Manliness The Art of Manliness

The Secret Skills of Master Negotiators

Jul 21, 2026 · 1h 0m

Summary

Brett McKay interviews MIT professor John Richardson, co-author of *Never Settle*, who blends Roger Fisher’s interest-based negotiation with Chris Voss’s FBI tactics. They discuss mastering everyday influence by building reciprocity, using names effectively, and labeling emotions to stay rational. Richardson shares his journey from law school to academia and offers practical drills to help listeners navigate conflicts with confidence.

Topics discussed

Sponsors and introduction to negotiation John Richardson's background and career path Why people fear negotiation and the snowshoe story Roger Fisher's philosophy and interest-based negotiation Practical tactics: Reciprocity and giving sandwiches Using names and mirroring to build connection Managing emotions and labeling feelings Discovering underlying interests and guessing wants Salary negotiation and the power of first offers Developing alternatives and the power of saying no Conclusion and final sponsor messages
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