Nils Schlieper and Lukas Bode announce the October 18 launch of their energy drink Nobomi, revealing a minor can size adjustment and a 5,000-euro Japan trip giveaway for newsletter subscribers. The hosts discuss startup challenges, emphasizing that founders should trust their gut on non-critical decisions and avoid over-preparation. They also share personal updates, including Nils’s 1,000-euro Zalando purchase and Lukas’s content production plans, while offering advice on building a strong personal brand and hiring quality talent.
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