Authors in August: Dave Ulrich & Why We Work
Summary
Host David Gardner interviews organizational expert Dave Ulrich about his book *The Why of Work*, exploring how companies can build abundant cultures that drive intangible value. They discuss aligning internal culture with external brand promises, the critical role of human ingenuity alongside AI, and strategies for fostering employee safety, belief, and belonging. The conversation emphasizes that investing in people and purpose is essential for long-term business success.
Topics discussed
Introduction and guest biography
The importance of organizations and abundance
Intangible value and investor metrics
Hiring employees customers would trust
Defining culture through customer values
Safe, believe, become, and belong framework
AI times human ingenuity formula
Wisdom and leadership interactions
Human resources vs human sources
Remote work and universal work principles
Global innovation and discover vs deliver
AI ethics and the power of questions
Buy, sell, or hold workplace trends
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