This episode marks the 10th anniversary of Franck McCourt’s ownership of Olympique de Marseille, featuring correspondent Florent Germain. They review a decade of mixed results, noting only three Champions League qualifications and no major titles despite $800 million in investment. While the current season is struggling with a poor start, the club has significantly grown financially, with ticket sales doubling and commercial revenues surging 250%. The discussion highlights the contrast between sporting disappointment and the club's strengthened business model and brand value.