Podcast Episodes That Keep Getting Listeners | Jordan Blair
Summary
Alex Sanfilippo and Jordan Blair discuss strategies for creating podcast episodes that continue to attract listeners long after publication. They emphasize the importance of thorough human preparation over AI-generated scripts to ensure authentic, focused conversations. The episode covers optimizing titles, descriptions, and transcripts for search engines, as well as the value of maintaining a blog on your own domain to improve discoverability.
Topics discussed
Introduction and in-person meeting
The importance of long-tail podcast content
Step 1: Preparation and avoiding AI-only research
Step 2: Narrative structure and SEO keywords
Step 3: Editing, AI limitations, and human touch
Optimizing titles and descriptions with AI
Website blogs and search engine discoverability
Updating back catalog and guest collaboration
Conclusion: AI as a tool and final thoughts
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