How Did the Metaverse Fail So Badly?
Apr 12, 2026 · 30m
Summary
This episode critiques Mark Zuckerberg’s failed metaverse bet, detailing how Meta squandered $88 billion on a virtual world that users rejected. It contrasts this costly misstep with the company’s current pivot to AI and the severe legal backlash from its addictive core social media platforms. The narrative highlights the irony of Meta branding itself after a flop while facing existential threats from its actual revenue drivers.
Topics discussed
Sponsors: Indeed and Visible
The Meta rebrand and Zuckerberg's history
Critique of the Metaverse presentation and avatars
Corporate hype, virtual real estate, and the bubble
Horizon Worlds: Poor quality and low user numbers
$88 billion in losses and the pivot to AI
Other companies' failed metaverse attempts
Meta's 'tobacco moment' and lawsuits over addiction
Conclusion: The cost of failed visions
Listen ad-free on Castria