Organized Money Organized Money

The Dark Side Of The McDonald's Monopoly Contest [Originally Aired Oct. 2025]

Sep 29, 2026 · 56m

Summary

This episode of Organized Money features Sam Levine and Stephanie Nguyen, former FTC officials, discussing their paper "The Loyalty Trap." They argue that loyalty programs are not just discounts but a primary tool for mass data collection and surveillance pricing, allowing companies to extract personal information and sell it to third parties. The guests explain how these programs hook consumers with small rewards, hack their behavior through app tracking, and hike prices by targeting the most loyal customers. They also highlight how state privacy laws often contain loopholes for these prog…

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