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A call for a National Food Literacy Strategy

Oct 12, 2026 · 5m

Summary

Airfield Estate CEO Clare Machiavelli discusses the urgent need for a national food literacy strategy, citing a survey showing 90% of parents and teachers believe children are disconnected from food sources. She argues that hands-on experiences, such as visiting working farms and cooking with fresh ingredients, are more effective than passive education in fostering a healthy relationship with food. The conversation also addresses the challenges of exposing children to the realities of farming, including the brutality of meat production, and highlights how a lack of food knowledge can lead t…

Topics discussed

Intro: Airfield Estate calls for national food literacy strategy Why food literacy matters for health and nature connection Discussion on Jamie Oliver's approach to teaching kids The impact of hands-on farm experiences at Airfield What surprises the team about children's food knowledge Defining food literacy beyond just reading labels Balancing education with the brutality of meat production The disconnect from farming in modern Irish society The gap between seeing a cow and the abattoir process The importance of understanding facts and challenges in farming Health risks of excluding food groups without knowledge Iron deficiency in teenagers and the role of red meat Sign-off and show credits
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