Moncrieff Moncrieff

Kiwibank’s 'sexy' sheep mascot

Oct 16, 2026 · 6m

Summary

Brian Lloyd discusses the viral "sexy sheep" meme involving KiwiBank's animated character Buck, noting how the bank's legal attempts to suppress the content backfired. He explains the Streisand effect, where censorship efforts amplify public attention, using Beyoncé's Super Bowl photos and the leaked Tom Cruise Scientology video as further examples of failed suppression strategies.

Topics discussed

Introduction to the Kiwi Bank 'Buck' sheep campaign Guest reaction to the 'sexy sheep' phenomenon New Zealand stereotypes and the origin of the joke Kiwi Bank's legal attempts to suppress the memes Copyright claims versus fair use for humor Corporate use of legal remedies to stop conversation The Streisand Effect and the Beyonce Super Bowl meme Beyonce's failed attempts to buy image rights The Tom Cruise Scientology video leak Reflections on the Scientology video and image control Sign-off and listener comments on Cadbury Bunny
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