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Can data centers ever be "good neighbors"?

Sep 30, 2026 · 8m

Summary

Marketplace Tech discusses growing public distrust of data centers, with 60% of Americans opposing new construction due to localized harms like noise and rising energy costs. Scott Brennan of NYU’s Center on Technology Policy argues that developers must shift from minimizing damage to providing tangible community benefits, such as renewable energy investments and workforce funds. While examples from Virginia and Louisiana show potential for tax relief and school support, a deep-seated crisis of trust persists, making it difficult for hyperscalers to convince skeptical communities that their…

Topics discussed

Sponsor: Tomorrow is Cure podcast introduction Survey: Public backlash against AI data centers Localized harms vs. collective benefits of data centers Strategies for data centers to be good neighbors Case studies: Community benefits in Virginia and Louisiana Data centers as symbols of broader tech distrust Sponsor: Tomorrow is Cure podcast introduction Indiana case: Suspicion despite large community grants Historical skepticism of data center job promises The shift: Communities gaining leverage over developers Conclusion: Mitigating harms and the trust deficit Marketplace Tech fall campaign and donation appeal
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