A Conversation on NBA Europe, the Next NBA CBA & More with NBPA Chief David Kelly
Aug 28, 2026 · 15m
Summary
NBPA Executive Director David Kelly discusses the launch of Players United, a new venture focused on authentic player branding, content, and a Los Angeles training facility. He addresses upcoming CBA negotiations, criticizing the second salary cap apron for shifting financial burdens onto players and hindering team retention. Kelly also covers the NBA’s potential European expansion, arguing players deserve revenue share, and supports measures against tanking while emphasizing the need for a more thoughtful game schedule.
Topics discussed
Gatorade Light commercial and ad disclaimer
Introduction of Players United and David Kelly
Mission of Players United: Authentic player representation
The 'Own the Game' ad campaign and player engagement
New NBA player training facility in Los Angeles
Upcoming CBA negotiations and 2028 opt-out
Criticism of the second salary cap apron
Impact of cap rules on player pay cuts and decisions
Schedule concerns: Back-to-backs and player rest
NBA Europe expansion and revenue sharing disputes
New anti-tanking measures and draft pick values
WNBA season success and off-court controversies
College sports NIL rights and potential unionization
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