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Bezos Buys Into Liverpool, Brady Rules Hit Aikman, NFL WAGs Going Viral

Aug 17, 2026 · 12m

Summary

Host Baker Machado discusses the NFL extending team access restrictions to Troy Aikman and Tom Brady, and Jeff Bezos acquiring a 30% stake in Liverpool FC. The episode covers Cristiano Ronaldo hinting at retirement, MSG’s legal victory against Charles Oakley, and the NFL’s coordinated social media strategy targeting female fans via quarterbacks’ partners. It concludes with LeBron James launching a golf-focused YouTube channel.

Topics discussed

AppleCard Sponsorship Message Show Intro and Headlines NFL Extends Access Restrictions to Aikman and Brady Jeff Bezos Buys Stake in Liverpool FC Cristiano Ronaldo Hints at Retirement Charles Oakley Lawsuit Against MSG Dismissed NFL's Coordinated Content Push with QB Partners Ellen Briggs on NFL's Social Media Strategy Targeting Gen Z and Female Fans Future of Player Partner Content Campaigns LeBron James Launches Golf YouTube Channel Baseball, WNBA, and Factual Sports Clue Outro and Call to Subscribe
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