Fresh Air Fresh Air

Miss America ‘68, women’s lib, and the politics of beauty

Aug 3, 2026 · 45m

Summary

Historian Mickey McAuliffe discusses her book *Liberation Summer*, debunking the myth of bra-burning at the 1968 Miss America protest. She reveals how three groups—feminists, Miss Black America contestants, and pageant defenders—clashed, shaping a lasting "politics of beauty." McAuliffe traces this conflict from the rise of the religious right to Donald Trump’s pageant career and modern beauty standards.

Topics discussed

Introduction and the myth of bra burning How the bra burning caricature was created The three groups of women at the 1968 protest The history and evolution of the Miss America pageant The significance of the Miss Black America pageant Donald Trump's involvement in beauty pageants Break and advertisements Beauty as a terrain of political power The Miss Black America pageant and Emmett Till Vanessa Williams and the disciplining of Black beauty Break and advertisements Women defending Miss America and the rise of the religious right The modern resurgence of the Miss America pageant Review of Big Bang Theory spinoff and show credits
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