WFC Classic: The Art of Commercial Lending and the Role of Credit Culture
Aug 7, 2026 · 33m
Summary
Mark Treichel interviews Vin Vieten, a retired NCUA senior credit specialist, about establishing a strong commercial credit culture in credit unions. Vieten emphasizes that credit culture aligns lending practices with institutional values, ensuring consistent, safe, and member-focused service. The discussion covers the importance of thorough borrower understanding, proper loan structuring, and effective communication with examiners. Vieten advises credit unions to define their credit philosophy clearly in policies and credit proposals to support sound lending decisions.
Topics discussed
Introduction and sponsor message
Guest background: Lender, borrower, and regulator perspectives
Vin's career at NCUA and influence on regulations
Defining commercial credit culture and NCUA's intent
The lender's role in guiding borrowers and adding value
Establishing credit culture: Board and management responsibilities
Implementing culture through systems, processes, and training
Navigating exams: Art vs. science and dialogue with examiners
Supporting judgment and avoiding 'paint by numbers' compliance
Reflecting culture in policies, proposals, and credit actions
Conclusion, upcoming topics, and contact information
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