182: Reporting on the World’s Most Secretive Tech Company, with Mark Gurman
Summary
Host Mike Petri interviews Bloomberg’s Mark Gurman, who details his journey from a teenage Apple fanboy to a top tech reporter. Gurman discusses his early scoops, the shift to Bloomberg, and his rigorous fact-checking process. Key topics include Apple’s AI challenges, the upcoming CEO transition to John Ternus, and the evolving landscape of tech journalism and supply chain leaks.
Topics discussed
Introduction and Mark Gurman's favorite app
Mark's early obsession with Apple products
From app development to breaking Apple news
The 12-inch MacBook Pro scoop and design
Joining Bloomberg and relationship with Apple
Reporting cycles and the Apple AI crisis
Fact-checking and writing process at Bloomberg
Shaking trees and the rise of social media leakers
Balancing speed and accuracy in reporting
Apple's upcoming foldable iPhone and Face ID
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