180: From Instagram Poems to a Bestselling Book, with Loryn Brantz
Summary
Host Mike Hurley interviews poet and illustrator Lauren Brantz about her creative process and career evolution from Sesame Street to BuzzFeed. They discuss her viral character Copy, the organic rise of her bestselling book Poems of Parenting, and her unique routines for generating ideas. Brantz also shares strategies for managing online feedback and maintaining artistic integrity as an independent creator.
Topics discussed
Introduction to Lauren Fried and her career
Lauren's favorite apps and tools
Early career at Sesame Street and animation
The Good Advice Cupcake and BuzzFeed era
Origin of the illustrated poems on Instagram
Publishing the New York Times bestseller
Transition to independent creative work
FitBod sponsorship segment
Daily routine, journaling, and creative process
Managing digital distractions and feedback
Sharing work with family and editors
Sentry sponsorship segment
Dealing with online trolls and social media
Leaving BuzzFeed to go independent
New children's book about anger
Squarespace sponsorship segment
Host's new Apple history podcast project
Apple I failure and Wozniak's new design
Pitching Apple to Atari and Nolan Bushnell
Commodore Business Machines and Jack Tramiel
Failed acquisition talks with Commodore
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