Can We Cool Data Centers With… Pee?
Sep 30, 2026 · 35m
Summary
Host Morgan Sung and guest Amanda Silverling investigate the viral "pee for data centers" marketing campaign by Jason Kelce, Garage Beer, and Liquid Death. They explore the environmental impact of AI-driven data center expansion, specifically the massive consumption of potable water for cooling. The episode features experts explaining why human urine is insufficient and impractical for cooling, while highlighting the growing public backlash against local data centers. It concludes by discussing viable alternatives like wastewater recycling and the increasing bipartisan opposition to AI infr…
Topics discussed
Sponsorships: LinkedIn, Uber, and United Airlines
Show intro and listener question submission
Jason Kelce's 'Save Humanity' pee campaign explained
Guest intro: Amanda Silverling and the data center water crisis
How data centers work and why they need so much water
Public sentiment and the viral nature of the pee jars
The premise: Could we actually cool data centers with pee?
The math: Why human urine volume is insufficient
Expert outreach and the complexity of cooling systems
Why urine is a bad coolant: Smell, residue, and cleaning
Space station water recycling and the cost of scaling
Alternative: Using wastewater and the water cycle
Sponsorships: LinkedIn Ads and Uber Share My Trip
Industrial water reuse technologies and infrastructure gaps
Challenges of retrofitting cities for recycled water
Corporate investments: Meta, Amazon, and legislation
Reputational risk driving tech company action
The Great American Data Center Backlash and AI sentiment
Cultural shift: AI usage, ethics, and the Hank Green controversy
Conclusion: AI literacy and final thoughts
Credits, sponsorships, and outro
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