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Think Your Candy Tastes Different? You’re Not Wrong

Jul 30, 2026 · 16m

Summary

This episode explores "skimflation," where companies swap ingredients for cheaper alternatives to cut costs. Host Stacey Vanek-Smith interviews Brad Reese, grandson of the candy inventor, who noticed changes in Reese’s Peanut Butter Cups. The discussion covers consumer backlash, regulatory loopholes, and how brands like Hershey are responding to public pressure over perceived product quality declines.

Topics discussed

IBM: Embedding AI in business processes Samsung Galaxy Z Fold 8: Sports and social media Harley-Davidson: Freedom on the open road Intro: Brad Reese and the changing taste of Reese's Defining shrinkflation and skimpflation trends Brad Reese investigates Hershey's ingredient changes FDA labeling rules and other 'chocolatey' products Sensory Spectrum: How companies replicate flavors 4imprint: Promotional products for businesses Public.com: AI agents for automated investing LinkedIn: Measuring ad spend and revenue Consumer backlash: Brad Reese and Neil Chohan Smart Balance: A case of successful reversal Legal actions and the need for transparency Hershey's 2027 recipe update and Brad's return Outro: Subscription and social media links Walmart: Career growth and training investments Joybaby: Rotating car seats and strollers Brex: AI-driven finance platform
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