Apple Has Increased Prices On MacBooks, iPads, Macs & More. The iPhone Will Be Next (Apple Bitz XL, Ep. 381)
Summary
Brian Tong discusses Apple’s significant price hikes on Macs, iPads, and smart home devices, attributing the increases to AI-driven memory shortages. He critiques the simultaneous rise in refurbished prices and notes the departure of the Vision Pro head to OpenAI. Tong advises consumers to delay upgrades, highlighting that competitors like Dell and Microsoft are also raising costs, and warns that future products like foldable iPhones will likely be even more expensive.
Topics discussed
Sponsors: Cologuard and Fox One World Cup
Intro: Apple's sudden price hikes across Macs and iPads
Breakdown of price increases for MacBooks, Macs, and iPads
Vision Pro price hike and head of product leaving for OpenAI
AI boom causing memory shortages and industry-wide price hikes
Apple's profit margins and advice to hold off on upgrades
Frustration over price hikes on Apple Certified Refurbished goods
Sponsors: Google Health and Accenture
Refurbished MacBook Air deals and new 2026 Mac additions
Impact on future 2027 products like foldable iPhone and OLED iPad
Consumer reaction, value proposition, and holding onto older devices
Apple's business philosophy, greed accusations, and AI blame
Outro: Patreon shoutouts and final thoughts
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